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Candidate Presentation · Senior Performance Marketing

Tiago
Leichsenring

Online Performance Marketing Manager · Berlin · Available June 2026

Available from June 2026
02 / 09
Measurable Results

Numbers
that speak.

+200%
Customer Acquisition
In year one at Linara GmbH through paid media optimisation.
−55pp
Less Junk Leads
Lead quality lifted from 30% to 85% useful leads.
−80%
Unsuitable Applicants
AI chatbot independently conceived, developed and deployed.
03 / 09
Work Experience

6+ Years.
Three Platform Worlds.

Oct. 2022 — Apr. 2026
Online Performance Marketing Manager
Linara GmbH · Berlin
Google AdsMeta Ads GA4·GTM·BigQueryAI ChatbotTaboola
May 2022 — Oct. 2022
Ad Solutions Support — TikTok Ads
TikTok · Berlin
Jun. 2021 — Jan. 2022
Sales Performance Marketing Specialist
Concentrix (Meta) · Berlin
May 2020 — Jun. 2021
Online Marketing Support Specialist
Majorel (Google) · Berlin, DACH
04 / 09
Skills

Competency Profile.

Google Ads95%
Meta Ads92%
GA4 · GTM · BigQuery90%
Marketing Strategy · STP85%
Python · Flask · AI Chatbot78%
HTML5 · CSS3 · JS75%
Technical SEO72%
Prompt Engineering83%
05 / 09
Tools & Platforms

The Technical Arsenal.

Google Ads
Meta Ads
GA4
GTM
BigQuery
SQL
Looker Studio
Taboola
Bing Ads
LinkedIn Ads
TikTok Ads
Python · Flask
AI Chatbot Dev
HTML5 · CSS3 · JS
Claude AI
Cursor
Ideogram
Technical SEO
06 / 09
Differentiation

What sets him apart.

🔧
Strategist + Builder
Plans marketing strategies and executes them himself — including Python chatbots. No gap between concept and delivery.
📊
Analytics Architect
GA4+GTM+BigQuery+Looker Studio fully self-built. Decision-ready data — no black boxes.
🏛️
Big-Three Background
Platform-side experience at Google (Majorel), Meta (Concentrix) and TikTok. He knows the mechanics from the inside.
🤖
AI-First
AI chatbot built from 0 to production. Prompt engineering embedded in daily workflow. No learning curve, immediately deployable.
07 / 09
Languages

Five Languages.
Three Continents.

PT
Native
DE
C2
EN
C1
IT
C1
ES
B1
08 / 09
Education & Training

Foundation.
Continuously built.

🎓
Degree · UFPR Curitiba
Teaching Degree — German as a Foreign Language · 2004–2009 · Linguistics, Literary & Educational Science with didactic focus
📚
Further Training 2025 · OMT
Online Marketing Strategy · Reachx, Frankfurt · Sep. 2025
SEO Deep Dive · SEOCATION · Jul. 2025
💻
Self-study
JavaScript · Java (Android) · First Aid (certified) · Fire Safety (certified)
🤝
Volunteer Work
Registered Association (current) · Childcare Worker Curitiba 2012–2015 · Refugee Course 2014–2015 · WWOOF IT/IE/FR/DE
09 / 09
Ready.
From June 2026.

Berlin-based · Remote possible · Full-time · 5 Languages · EU Citizen

Email
tiagoleichs@gmail.com
Location
Berlin 13509
LinkedIn
tiago-leichsenring-34134536